What Is A Tri-Fold Brochure?

It is a common type of brochure. It is also known as a letter fold because it presents as a letter in an envelope. Tri-fold brochures mean that it has six sides. If we fold a piece of paper twice equally then it will be a tri-fold brochure. Also, this type of brochure creates three equal sections by folding the sides over the middle and these are unique in shape. Most of the tri-fold brochures come to the right side first and then the left so that when opened, the brochure can be read from left to right.

What is a brochure?

A brochure is an informative paper document that is used for advertising. It also used as a promotional document or as an introduction of a company, organization, products, or services. A brochure can be folded into a template or leaflet. Traditionally, they are single or multi-fold paper-based documents and used to make in different shapes and sizes. It contains multiple pages which bring review about a company or their products to inform customers about their services. Brochures are distributed in many different ways: as newspapers inside, handed out in the street, by mail, or placed in brochure racks in high traffic locations.


The layout of a tri-fold brochure

Without an expert, it is quite difficult to know how to layout a tri-fold brochure. Generally, the view of a tri-fold brochure depends upon the view of the paper. Here we present some ideas to layout your brochure in a typical way that would help your target audience more to get to attract you.

Segment-1

In this way, the front flap of the brochure used as the first section, and the front cover includes an image, the name of the company, and your brand message that lure the reader to open the brochure and make continue reading for more information.

Segment-2

This is the most needed section for brochure design because it expresses something like I need this. When the reader unfolds the brochure to see the inside front cover, this section will appear in front of them. It will be led to go with other information. often this section holds some questions and answers about your products or service which will lead a potential customer to involve with you.

Segment-3/4

This is the middle and right segment of your brochure. Usually, this section contains information that might be complicated with lots of text.

Segment-5

It is the outside of your tri-fold brochure which includes a tear-away order form, a ticket to an event, or sometimes extra information. Also, this panel could include blank lines for note-taking, a mini-calendar, or a discount coupon for your target audience.

How do you design a professional brochure for your business?

If you have a business whether it is small or big, you will need a brochure for perfect marketing, product introducing, and making contact with your clients and customers. But before going to create your very first business brochure, you need to have the knowledge of in which way it will work more effectively. Just making a brochure and handing it out to the people is not making your target come true. You should have the proper knowledge of how to design a brochure in an attractive way. Let’s look at those points before starting. Hope it will help you a lot.